Herts Waste Removal Ltd.
A Modern Rebrand, Dynamic Website, and Ongoing Digital Growth
Mayumi D.
1/15/20252 min read


MD Web Experts delivered a full-scale digital transformation for Herts Waste Removal Ltd, covering website development, branding, social media management, and ongoing SEO. The project included the migration of two domains, integration of a live chat system, an online booking and calendar solution, and post-launch virtual assistant support. The result: a modern, high-performing digital presence that streamlined customer engagement, boosted online visibility, and positioned the client for continued growth.
Client Case Study: Herts Waste Removal Ltd
Delivered by: MD Web Experts
Client Overview
Herts Waste Removal Ltd is a dynamic waste management company providing residential and commercial services across Hertfordshire. With a strong commitment to reliability and environmental responsibility, they needed a complete digital overhaul to align their online presence with their business goals.
Project Scope
MD Web Experts was engaged to deliver a comprehensive end-to-end digital solution, including:
Website Design & Development
Branding
Chat Support Integration
Online Booking & Calendar System
Social Media Management
Virtual Assistant Support (Post-Launch)
Migration of Two Domains (IONOS & Squarespace)
Ongoing Search Engine Optimisation (SEO)
Challenges
Before engaging with MD Web Experts, Herts Waste Removal faced:
A fragmented online presence across two domains with limited functionality
Poor search engine visibility
Manual and inefficient client booking processes
No real-time communication tools for customer interaction
Inconsistent branding and weak social media engagement
No post-launch support infrastructure
Our Approach
1. Website Design & Development
We built a responsive, user-friendly website optimized for lead generation:
Clear service pages and calls-to-action
Mobile-optimized with fast load times
Integrated quote and contact forms
2. Branding
We revitalized their visual identity:
Redesigned logo and updated brand assets
Unified color scheme and typography
Brand guidelines to ensure consistency across all channels
3. Chat Support Integration
To enhance customer service and response times:
Integrated live chat on all pages
WhatsApp business chat integration
Automated responses for common inquiries
4. Booking & Calendar System
We streamlined client scheduling with:
Real-time online booking
Calendar sync with availability management
Automated confirmation emails and reminders
5. Social Media Management
We developed a local engagement strategy:
Weekly content calendar
Paid ad campaigns targeting local audiences
Analytics tracking to refine performance
6. Virtual Assistant Support
Post-launch, we provided an ongoing digital assistant to:
Maintain the website and update content
Respond to incoming messages
Monitor performance metrics and suggest optimizations
7. Domain Migration
We consolidated and migrated two existing domains:
Seamless transfer from IONOS and Squarespace to a unified platform
Redirects and DNS management to preserve SEO authority
Consolidated email and hosting for easier management
8. Ongoing SEO
We implemented and continue to manage a robust SEO strategy:
Keyword research and on-page optimization
Local SEO for high visibility in service areas
Monthly performance reports and content updates
Results
Smooth domain migration with no disruption to services or rankings
We are still building the client website as of 18th of May 2025 - More to come!
Client Feedback
This will be added soon
Is your business ready to take the next step in its digital transformation? MD Web Experts is here to help. Contact us today to see how we can elevate your brand, improve your online sales, and grow your business!
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